I created this branding for Trail Runners, a Bristol-based adventure running club which is now expanding into other cities. The owner wanted his club to stand out from the competition, so we went for a bold, eye-catching mountain trail motif. He has received multiple compliments on the brand and the t-shirts, and has found these create great exposure for the club amongst the running community.

When the club was looking to start expansion, I created a digital franchise pack to advertise the brand and its advantages to potential franchisees. I included quotes and infographics to create easily digestible information, alongside stunning photography showcasing nature and the sense of togetherness that the club strives for.